Draft Pitch Feedback - Formative Assessment


A formative assessment took place on Monday 29th October 18, where I presented an initial idea and got feedback from my peers and lecturers. Initially I decided to present an idea, where a show/film would incorporate 360' cameras in it's broadcasting, to give audience a more immersive experience. I have attached the pitch below.



I was given feedback straight after and one thing is made clear, 360' is not very exciting. Although it gives the audience the opportunity to view everything around them, it was very basic and didn't bring anything new to broadcast. There is lack of narrative structure as there is no cuts and it stops the story from progressing. Audience are used to shows that offer various angles and cuts regularly, therefore with 360' the audience would get bored easily and quickly. Watching a game in football stadium or listening to live music concert from a single angle isn't very interesting.

In addition, from the feedback I realised that the technology wasn't experimental enough. I needed an idea/technology that would add to the production, engage the audience and actually enhance the viewers experience. I needed to make full use of the amazing technology available and break boundaries in the industry.

From this I was able to come up with two new ideas. Number one was to continue with 360' cameras and develop the idea into something audience would actually engage with. As lot of people like traveling and documentaries on historical landmarks, I thought of doing a online show that encompasses 360' technology so people could experience those places with their VR headsets. This idea was stemmed from the use of street view on Google Map and how it engages the public. Idea number two was to do an home improvement show that utilises AR technology in designing. I decided to go with number two, as it was something that I had seen on TV before but only on sport and news and therefore it was something I could explore further.

I have included a link to the original audio feedback below.

https://drive.google.com/open?id=1QMgKd0Xlx3vet5BlCl-cbirBX_aNlRT7

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Bibliography

I used these following websites and videos to help with my research into the various aspects for this project. Foundry.com. (2018).  VR/AR/MR, what's the difference? | Virtual reality | Foundry . [online] Available at: https://www.foundry.com/industries/virtual-reality/vr-mr-ar-confused [Accessed 15 Oct. 2018]. Hacker Noon. (2018).  The difference between AR, VR, MR, XR and how to tell them apart . [online] Available at: https://hackernoon.com/the-difference-between-ar-vr-mr-xr-and-how-to-tell-them-apart-45d76e7fd50 [Accessed 15 Oct. 2018]. Anon, (2018). [online] Available at: https://www.theprimacy.com/blog/finally-4-real-world-uses-for-augmented-reality/ [Accessed 19 Oct. 2018]. Beautiful, t., Beautiful, t. and profile, V. (2018).  Augmented Reality: Advantages and Disadvantages . [online] Rt-kahyun.blogspot.com. Available at: http://rt-kahyun.blogspot.com/2010/02/augmented-reality-advantages-and.html [Accessed 19 Oct. 2018]. Dhruv, S. (2018).  Pros an...
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